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Types of Digital Marketing

  • 06, Jan 2020

Digital marketing is the product of marketing who take any firm in different level with the help of digital technologies like mobile phone, application, and any other display mediums. 

Basically any type of product or service marketing which used electronic device is digital marketing. 

Types of digital Marketing 

Search Engine Optimization : SEO is a method  of increasing quality and quantity of website traffic in anyone's website.  By optimizing your website for the search engine you can increase your visibility. 

Pay per click advertising : We know PPC as other name cost per click it’s a advertising module which used to drive traffic on website. In this module advertiser will pay as per no. of clicks. 

Social Media Marketing :  SMM means where advertiser can promote their product and service on social site like facebook, Instagram, You Tube etc. Basically SMM main target is spread brand awareness on social networks.

Content Marketing : If we are talking about the content marketing so this is very sensitive marketing where advertiser elaborate their services through words. But in other way this is strong advertising option too because after that you give information to consumer and make an educated purchasing decision. 


Email & SMS Marketing : Bulk Email and SMS is basic part of digital marketing where advertisers approach direct to the customer and somewhere generate an initial need of consumer inside. 

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